Integrated Partnerships

Family of Saint Sharbel USA

A long-term relationship that began with one kind of project and grew as new communication, production, and digital needs came up.

Since 2020 United States

How It Began

A focused start. A much wider relationship.

Naanouh began working with the Family of Saint Sharbel USA (FSS) in 2020 through translation assignments.

As FSS’s communication needs grew, the work expanded into ongoing content, social media, websites, campaigns, search engine optimization (SEO), video production, podcasts, and performance analysis.

How the Work Grew

New needs were added without starting over.

The timeline below shows how the relationship progressed over time. The scope and level of the work was developed over years of collaboration and trust.

01
Beginning

Translation assignments

The original entry point into the relationship.

02
Ongoing communication

Daily social media

Planning, writing, creative preparation, publishing, and day-to-day management.

03
Campaign work

Paid and focused campaigns

Campaign concepts, messaging, creative work, launch, and management when needed.

04
Website & search

English site + SEO

Restructuring, partial redesign, new pages, updates, and ongoing SEO across the sites.

05
Channels & review

Video, podcasts, analysis

Video work, YouTube and podcast support, and annual performance analysis.

What Naanouh Handles

One team, one continuing context.

Naanouh utilizes all six of its services in support of FSS, but the real value lies in the continuity of the work. The same people who already understand the organization, its audiences, and the wider work, can also handle whatever comes next.

Social Media Planning

Daily social content, campaign messaging, post design and artwork, paid campaign management, and social media management.

Article Writing

Community features and long-form articles.

Web Design and Redesign

English website restructuring and updates, and website copy.

Ongoing Digital Management & Growth

SEO across the sites, platform support, podcast channels management, and new site pages.

Analysis and Reporting

Performance analytics across the sites and channels, with recommendations for improvement.

Video Production

Four documentary-style testimonial videos in an ongoing series, with eight more in production for a different series, a visual essay tracing Saint Sharbel’s life across Lebanon (“Places of Saint Sharbel”), and editing support for FSS’s own event footage.

Additional Language Sites

Different sites. A precise role.

In addition to restructuring and partially redesigning the English FSS website, Naanouh also built their Spanish, Portuguese, and Tagalog websites based on translations provided by FSS. Naanouh now handles the hosting, design, and support of these three websites.

Start a Conversation

Start with what needs attention now.

A long-term relationship does not need to begin with a long-term scope. Tell us what you are trying to move forward.

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